White Paper: "Cost Ramifications of Player Placement in Digital Signage Networks"

Published 28th April 2008

Minicom has just completed a major white paper comparing the advantages and repercussions of different locations for media players in digital signage Last Mile™ applications. The paper is entitled "Cost Ramifications of Player Placement in Digital Signage Networks."

While both media "player in back room" and "player at screen" topologies are popular choices for digital signage networks, there are significant differences between the two, which have major repercussions on Total Cost of Ownership.

Executive Summary
Maximizing Return On Investment (ROI) from digital signage networks necessitates
optimizing screen placement to ensure the largest number of people are exposed to the
greatest amount of content. Less understood is the importance of media player positioning.
As intricate PC-based IT devices, media players are susceptible to numerous dangers which
can significantly affect their Total Cost of Ownership (TCO). Situating your players at
screen in the public area makes them difficult to service and exposes them to multiple
environmental hazards, thus lowering their Mean Time Between Failures (MTBF). Using
extension technology to safely store your media players in a back room ensures your IT
investment is protected in an environmentally controlled setting which maintains their
MTBF and places them in a location where they can easily be serviced and maintained.

To download the entire white paper, visit: http://www.minicom.com/requestplace.cfm